Maximising your Advantage

New customers (cold calling)

Not many people would say that they enjoy cold calling. In fact, most of us absolutely hate it. so much so, that we avoid it like the plague. But with the right methodology and the  right incentive, it can be really fun and rewarding.

I hear you saying, "There is no way cold calling could be fun!", but what if you could make between 10 and 20 short calls (10 minutes or less each) and get a huge return for your time.  You may also achieve the sale of 10 or even 100 phones and data plans in a single sale. Doesn't that give you a different perspective on cold calling? After all the secret is in the call strategy.

Why do this:

if your not constantly expanding your customer base, then you customer base is decreasing and your financial security is at significant risk. Companies are looking for this technology but don't know where to get it. Your the mobile expert, it should be from you.

If you don't call new prospects, someone else will. Worse still, they will be calling your customers too and you will loose them. Now is the time to strike, while the market is prime for the picking. Protect and expand your customer base. Let it be someone else that looses out, not you.

The market is changing and you can be a market leader. Industries with mobile field staff are all talking and looking into mobile computing as we speak.

Consider the opportunity to turn you worst productivity days and hours into your most productive days and hours. It will require a little bit of determination and regimentation, but the rewards and satisfaction your achieve will speak for themselves.

Don't forget, if the customer says they are not interested in mobility solutions, then you will be asking them if they are looking to update or buy a new phone in the next 12 months. This approach means that you are likely to find that one or two in 20 that says yes. You can't loose. Your return is almost guaranteed provided you have a good game plan. We can help you there.  

How to do it:

First you need a simple list of suitable businesses in the right type of business segment in your local area. Starting local is smarter as you have more credibility there. Good list sources are the Yellow pages, White pages and any trade journals you can find. You looking for companies that don't look like a one man operation. People who pay for larger adverts are usually larger companies. You'll be surprised how many of these companies employ more than 5 field workers. If you need more help with list generation of targeting of the right prospects, call us. We can definitely help you.

When you call the prospect your simply ring them to inform them of the latest trend and the benefits it could deliver to them. See the script suggestion on the "Existing customer" page. You can follow a very similar approach. Your simply asking the customer is are they interested in looking at a mobile computing solution to boost their business productivity and profitability.

You don't have to understand the software:

If the customer says "Yes it sounds interesting", tell them that you will arrange for a specialist to call them for an appointment. Then call Seratec and arrange a joint meeting. You don't need to learn anything about the software, just introduce the idea and cash in on the outcome. Seratec do the rest for you.

Return to: >> Dealers page >>   >> Existing customers >>   >> Walk-in customers >>

More help with scripting or prospecting;

Please contact Stephen Gray on 0422 110 729 or 1300 851 866 for more information.